28 July 2005
Essen (Germany) - The times of great style and trend waves seem to be finally over - not only in fashion, literature, and art, but also in communication design
Essen (Germany) - The times of great style and trend waves seem to be finally over - not only in fashion, literature, and art, but also in communication design. This, however, does not mean that boredom and dreariness have taken over, but rather that creative minds draw on plentiful resources. Never before has access to information from all around the world been so easy, and never has the world been as ephemeral as it is today. Thus, designers are playing with old and new techniques along with experimenting with styles and elements from foreign cultures.

Many young as well as experienced designers still have to learn how to take advantage of this multitude of possibilities, says design expert Professor Peter Zec, initiator of the Red Dot Design Award. Most important is that they stay focussed on what they want to communicate as well as the client's interest and the means best suitable for this purpose. Those, who have a superb command of this multitude of possibilities and know how to transport their message in impressive snapshots, are now receiving awards for the high design quality their work in the Red Dot Awards: Communication Design Competition. Every year,the best works from the field of communication design are selected from among the numerous entries in the international competition.

Competition Results
This year, the jury of nine international design experts had to judge the design quality of 3,094 entries. Two-hundred-and-twenty-five works received a Red Dot Award, with 25 of them the receiving the Red Dot for Best of the Best Outstanding and Pioneering Design Achievements.

Finalists for the Grand Prix and Junior Prize
When it comes to the honorary prizes, the suspense continues, because neither the winner of the Red Dot Grand Prix (worth EUR 10,000) which goes to the best work in the competition, nor the winner of the Red Dot Junior Prize,(worth EUR 2,500) which goes to the best student work will be announced before the festive award ceremony on 23 November 2005 in the Essen Philharmonic Concert Hall.

For each prize, three works have been nominated:

The nominees for the Red Dot Grand Prix are:
- 'Decodeunicode' of the Faculty of Design, Mainz University of Applied
Sciences, Mainz
- 'Porsche promotional film Trotzdem'(nevertheless) by Klaus E. K ster
Werbeagentur, Frankfurt/Main 2
- 'Biography Die mutige Pionierin Warda Bleser-Birchers Jahrhundert'
(The Courageous Pioneer Warda Bleser-Bircher's Century) by Nestro
AG // Netzwerk f r Kommunikation, Zug, Switzerland

The nominees for the Red Dot Junior Prize are:
- 'im takt'(in time), Michaela Burger, Dusseldorf
- 'Frau Wow', Katja Schwalenberg, schichten + ordnen, Leipzig
- 'Wetterk che'(weather kitchen), Bernhard Staiber and Marc
Karpstein, Dusseldorf

The prize-money of EUR 10,000 for the winner of the Red Dot Grand Prix has been sponsored by the Essen-based company Krenzler Graf Biermann oHG, the main sponsor of this year s competition and one of the largest general agencies of the Allianz Insurance Company in Germany. With this collaboration the company has continued its longstanding successful co-operation with the design firm Design Zentrum Nordrhein Westfalen.

Red Dot Digital Media prize goes to
This year, the Red Dot Digital Media special prize has been awarded for the second time. This prize is awarded to the best work among all the entries in the Digital Media category. This includes works from the area of multimedia as well as web-pages and CD-ROMs, but also computer graphics and animations, trailers and spots. This year's winner is the internet appearance of the Adidas sport style label Y-3 , created by the Frankfurt-based Neue Digitale GmbH agency.

Award Ceremony and Special Exhibition
The award-winning works will be presented in a special exhibition from 24
November 2005 to 1 January 2006 in the Essen Red Dot Design Museum.
Just in time for the award ceremony, the document International
Yearbook of Communication Design 2005/2006 will be published by Red Dot

For further information please contact:

Astrid Sprenger
Design Zentrum Nordrhein Westfalen
T: +49 (0)201-30104-33
F: +49 (0)201-30104-44