03 August 2001
Brussels (Belgium) - IdN announced its IdN decade Design Awards, celebrating the 10th anniversary of this biennial event.
Brussels (Belgium) - IdN announced its IdN decade Design Awards, celebrating the 10th anniversary of this biennial event. Recognised as an authoritative platform for the best in creative digital design, over the past ten years, the IdN Design Awards have shown all the colour, inspiration, creativity and expertise available in the market. To monumentalize the achievement of organizing IdN Design Awards for a decade, kaleidoscopic age is employed to be the contest theme of this year's IdN Design Awards.

"First of all, I must thank all who have participated IdN Design Awards over the past ten year. With these staunch supports, IdN could bring the IdN Design Awards on to provide the Asian creative industry with an opportunity to showcase their outstanding work" said Laurence Ng, publisher of IdN magazine. "We believe this year's Design Awards, which is endorsed by Hong Kong Designers Association (HKDA), Australia Graphics Design Association (AGDA) and International Council of Graphics Design Association (ICOGRADA), is much more than simply a record of those historic proceedings, but will promote and stimulate the industry on a grander scale that ever before"

IdN is honored to announce that the high standard of all work submitted in the competitions will be matched by the expertise of the judges. A selected group of respected professional in the design industry has been committed to form the judging panel for IdN decade Design Awards.

The judges include:
Alan Chan (Creative Director, Alan Chan Design Co., Hong Kong)
Alistair Beattie (Director, Me Company, UK)
Jeremy Hollister (Designer Director, Manhattan Transfer, US)
John Jay (Creative Director, Wieden & Kennedy, Japan)
Jonathan Barnbrook (Founder, Barnbrook Studio, US)
Kan Tai Keung (Founder, Kan & Lau Design Consultants, Hong Kong)
Kyle Cooper (Creative Director, Imaginary Forces, US)
Lewis Blackwell (Vice President, Creative Direction, Getty Images, UK)
Tommy Li (Founder, Tommy Li Design Workshop, Hong Kong)

Designers from Asia Pacific are invited to submit their work for the best design competition of the decade and earn the chance to win more than US$200,000 in prizes in the form of state-of-the-art equipment. Entries are classified into three catogories:
Graphic Design: included printed graphics, Corporate Identity and Visual Images
Motion Graphics: includes TV commercial and Animation/ Video Production.
Student: All bona fide students enrolled in related curricular are eligible.
They can enter all the two categories stated above.

IdN believe that professional design does not belong to professional only, but also to design students, our upcoming professionals. Seeing that, IdN has introduced a Student category in its 10-year anniversary design competition and is inviting the participation of all design institutes in the region. All student entries will be entitled to enjoy a special student price of US$35. To further encourage their participation, entries submitted before 15 September 2001 will stand the chance of to be displayed at Digital Media World, Singapore in October 2001.Schools interested in taking part in this programme can contact us for further details.

The contest will be closed at 31 October 2001. The early bird deadline will be soon closed at 15 September 2001. Entries submitted before early-bird deadline will be entitled to enjoy a 20% discount to entry fee.

Aiming at widening the scope of the media and enhancing the exchange of ideas, IdN will host two conferences in November 2001, in conjunction with the Awards to offer an educational forum featuring Graphics Design and Motion Graphics.

For further information please contact:

Thierry Van Kerm
Icograda Director

About IdN
IdN is a bi-monthly digital design magazine. Since1992, IdN has established itself a solid foundation and has become a leading authority in the digital-design publication field, covering the Asia-Pacific region. It has earned a reputation as a reliable source for the most up-to-date information on the current market situations within the design community. Currently, IdN is published in four editions, Asia-Pacific & Australia in English, China/Hong Kong & Taiwan in Chinese.

Media Contact:
Christy Ko
T: + 852 25285744