European Design Awards 2012 - Award ceremony

26 May 2012

The European Design Awards is the comprehensive annual awards organisation celebrating the best of graphic design, illustration and digital design in Europe. The ED-Awards are joint effort by 15 communication design magazines from across Europe.

The ED-Awards boast a highly qualified jury, composed of representatives from the leading European design magazines. They are specialised design editors and critics who, who on a daily basis, recognise and promote the best of communication design internationally. An Icograda-appointed observer is also present to ensure competition guidelines are respected.

The ED-Awards receive the widest publicity in the design awards field in Europe. Agencies and designers who excel in the competition, receive ample coverage since the ED-Awards are organised by a network of design media, i.e. the means of communication themselves.

The jury

  • Peter Bankov, [kAk), Russia
  • Agata Szydlowska, 2+3D, Poland
  • Arja Karhumaa, Grafia, Finland
  • John L. Waters, Eye, United Kingdom
  • Beatriz San Román, Visual, Spain
  • Linda Kudrnovská, TYPO, Czech Republic
  • Ferah Perker, Grafik Tasarim, Turkey
  • Silvia Sfligiotti, Progretto Grafico (AIAP), Italy
  • Bettina Schulz, novum, Germany
  • Athanasios Kyratzoglou, +design, Greece
  • Martin Lengauer, Design Austria, Austria
  • Freek Kroesbergen, BNO Vormberichten, Netherlands
  • Thierry Hausermann, idpure, Switzerland
  • Michel Chanaud, étapes, France


  • Brand logo
  • Company logo
  • Brand implementation
  • Company implementation
  • Annual report
  • Book cover
  • Book layout
  • Brochure
  • Product catalogue
  • Artistic catalogue
  • Magazine
  • Promotional site
  • Information site
  • Motion graphics
  • Mobile Apps
  • Miscellaneous Digital
  • Packaging Alcoholic Drinks
  • Packaging Food & Beverage
  • Packing Miscellaneous
  • CD/DVD Cover
  • Book & Editorial Illustration
  • Corporate Illustration
  • Printed Self-Promotion
  • Digital Self-Promotion
  • Self-Initiated Projects
  • Original Typeface
  • Cards & Flyers
  • Calendar
  • Single Poster
  • Poster Series
  • Sign & Displays
  • Exhibition Design
  • Miscellaneous Printed

Judging criteria

Standard criteria

  • Design quality: Design excellence including use of images, typography etc.
  • Creativity: Originality and artistic quality.
  • Relevance: To what extent the design serves the specific purpose it was designed for.

Criteria for websites

  • Usability
  • Technical quality
  • Design quality: Design excellence, including use of images, typography etc.
  • Creativity: Originality and artistic quality.
  • Relevance: To what extent the design serves the specific purpose it was designed for.

Criteria for typefaces

  • Creativity: Originality and artistic quality.
  • Readability: How easily or comfortably a typeset text reads.
  • Legibility: The ease and speed with which the reader can decipher each letterform and word.

Awards and catalogue


There are three levels of distinction: Gold, Silver and Bronze.

  • In each category, a Gold is only awarded if the jury believes that the specific work is of extremely high calibre. The Gold winners receive a trophy during the Award Ceremony. In rare cases, the maximum of two Gold awards may be given in one category.
  • Silver winners receive a diploma during the Award Ceremony. A maximum of five Silver awards are given per category.
  • Bronze winners receive a diploma by post or in the ED-Conference reception. A maximum of five Bronze awards are given per category.

ED-Awards catalogue

  • All award winners (gold, silver and bronze) will be published in the ED-Awards catalogue and on the ED-Awards website.
  • All companies published in the catalogue will receive one free sample, excluding shipping. Each winner will receive one free copy regardless of the number of submissions included in the catalogue.

Announcement of judges' decisions

  • The award winners will be informed at least one month before the award ceremony but not officially announced before the award ceremony.
  • The participants who did not win will also be informed via email no later than two weeks before the award ceremony.

For complete rules visit:

For more information, please contact:

European Design
Sokratous 157
17673 Kallithea
T +30 210 9593033

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