David Grossman | Board Member | Israel
"To change the way people look at design we need to talk less about 'designs' and more about 'designing.' The potency of a designer is not what he or she has designed, but what they contribute through their professional design process."
David Grossman
Board Member | Israel

David Grossman is an environmental graphic designer focusing mainly on public and institutional projects. He has many years of experience in design education, serving as a lecturer, head of department and head of school. He has long been active in the professional design community on the national and international levels. David served as treasurer and then President of Icograda between 1995–2003, and returned to the organisation, renamed ico-D, as President-Elect in 2013.
Since 2017, David has represented ico-D on the Design Declaration Summit Steering Committee.
David has played key roles as event organiser, editor, curator, lecturer and juror for international design festivals, catalogs, exhibitions, conferences and awards. In recent years, David has been active in supporting the development of the Chinese design industry infrastructure.