World Design Day is 27 April 2019 and, for this edition, we want to highlight women designers. Designers who create intelligent, inclusive, sensitive design, whether to make big differences or small ones. Women designers are important contributors to the discourse on global change. All over the world women are designing for better health, justice, human rights—in homes and in cities and for the earth in general—actively widening the conversation about what it means to be a professional designer in this time. Women are working in teams, in communities and with governments to find ways to collaborate and have impact. Yet recognised designers remain predominantly men. Design history has tended to overlook the achievements of women. For World Design Day 2019 we want to highlight women designers who create intelligent, inclusive, sensitive design, whether to make big differences or small ones. The Women in Design theme honors and shouts out to remarkable women designers past and present.

Here at the office we have been discussing the media around John Maeda's assertion that “In reality, design is not that important”. It seems we are not the only ones. Readers have been responding, including designer Mitch Baker: “I understand the concept of a catchy headline, but Mr. Maeda’s perspective could end up misleading decision-makers: I have to respectfully suggest that the problem is not with companies that are design-led, it’s with companies that are design culture-led. Design, by its very nature and definition, is never the problem. Bad design almost always is." Original Article: https://www.fastcompany.com/90320120/john-maeda-in-reality-design-is-not-that-important

Do the skills you look for in an employee gender your perception of the ideal candidate? #WomeninDesign #EqualityinDesign #DiversityinDesign