THINKING AHEAD: THE CHANGING ROLE OF DESIGN AND DESIGN MANAGEMENT IN BUSINESS

31 July 2007
Boston (United States) - How will future design leaders embrace the exploding awareness of design for business on a global level? Leading thinkers and practitioners will take an in-depth look at what the future may hold for design, leadership, and strategy.
Boston (United States) - How will future design leaders embrace the exploding awareness of design for business on a global level? Leading thinkers and practitioners will take an in-depth look at what the future may hold for design, leadership, and strategy. To further explore the theme, a thought-provoking breakout exercise will allow attendees to share their visions for the future. The goal will be to help design managers become design leaders, and design leaders to become organization leaders of the future.

The integration of design and business is now a reality. Because the world of design and business is changing radically, we as design leaders must also be able to change and adapt to the future. In times of change, the future becomes more difficult to anticipate, yet more important than ever to prepare for.

We are clearly in a transitional period - a changing environment that requires cross-discipline work methods, cross-functional teams, and integrated design solutions. Improving our capacity to understand these changes is not only useful, it is an imperative to good business. The presentations at this conference will address and answer key questions: What is the current state of design, and where are we heading? How will we embrace the exploding awareness of design for business on a global level? Is this change here to stay? How can design managers address the issues of responsible design and triple bottom line?

At DMI's 32nd Annual Design Management Conference, we will take an in-depth look at what the future may hold for design management, leadership, and strategy. With a portfolio of thought-leaders, combined with group exercises, we will seek solutions to the biggest opportunities and obstacles we will face for both today and tomorrow. The goal will be to help design managers become design leaders, and design leaders to become organization leaders of the future.

For the first time ever, DMI's 32nd Design Management Conference will be held outside of New England at the Kingsmill Resort & Spa, in Williamsburg, Virginia. Located on 2,900 acres along the James River near historic Colonial Williamsburg, the resort offers guest villas, the championship golf River Course, and the Spa at Kingsmill.

23-26 September 2007
Kingsmill Resort & Spa
Williamsburg, Virginia, USA



For further information please contact:

The Design Management Institute
29 Temple Place
Boston, MA 02111-1350 USA
T:+1 617 338 6380
F:+1 617 338 6570
W: www.dmi.org

About The Design Management Institute

The Design Management Institute, DMI, is an affliate Member of Icograda. DMI is a nonprofit 501(c)3 organization dedicated to improving organizations worldwide through the effective integration and management of design and design principles for economic, social and environmental benefit. The Institute's programs educate and foster interaction among business executives, design consultancies, educators, and media. DMI was founded in 1975 and is based in Boston, Massachusetts.


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