KYOORIUS DESIGNYATRA 2007 ENDORSED BY ICOGRADA

25 July 2007
Goa (India) - Kyoorius Designyatra, taking place in Goa from 6-8 September 2007, is an initiative to provide a platform for the design and creative fraternity in India.
Goa (India) - Kyoorius Designyatra, taking place in Goa from 6-8 September 2007, is an initiative to provide a platform for the design and creative fraternity in India. It is a platform where creatives meet exchange ideas, share knowledge and innovate. Now in its second year, the announced speakers include:

- Wally Olins
- Stefan Sagmeister
- Erik Kessels
- Bill Cahan
- Scott Goodson
- Kyle Cooper
- David Kester
- Michael Johnson
- Harry Pearce
- Simon Sankaraya
- Simon Dixon & Aporva Baxi

Kyoorius Designyatra is organised by Kyoorius Exchange, a platform initiated in the Visual Communications space by Transasia Fine Papers and guided by top designers and creative heads. The conference content celebrates design excellence and creativity, imparting knowledge and focusing on the future of design in the country, while at the same time reinforcing the sense of community among creative professionals.

The theme for Kyoorius Designyatra 2007 is "Design Empowers Businesses." it is inspired by the famous quote by Thomas J. Watson, Jr., one of TIME Magazine's 100 most influential people of the 20 century. Watson, the CEO who was responsible for introducing electronic computers into IBM's business direction once famously declared, "Good design is good business".

Kyoorius Designyatra 2007 aims to connect between design and business, by bridging the design industry and businesses to foster strategic partnership for mutual growth. Kyoorius Designyatra 2007 will instigate participants to look beyond the boundaries of design, and to explore the future of design as a business and as a tool to empower businesses. As global design business is moving towards convergence of multidisciplinary solutions, the timing is becoming increasingly critical to reevaluate and reassess, may it be from the design firm's point of view or from the businesses. Kyoorius Designyatra 2007 seeks business owners and design buyers to reappraise the values of design to provide a competitive edge to their business.



For further information please contact:

www.designyatra.com or www.kyooriusverdict.com