Early bird savings of 60% on International Design Alliance (IDA) Congress registration until 31 March 2011

07 February 2011
Montreal (Canada) - The inaugural IDA Congress will be a unique gathering of thought leadership exploring the intersection between design and five key sectors of global relevance: economic development, the Internet, biotechnology, urbanism and international migration. More than 3000 delegates are expected to gather from 24-26 October 2011 at the Taipei International Convention Center (TICC).
Montreal (Canada) - The inaugural IDA Congress will be a unique gathering of thought leadership exploring the intersection between design and five key sectors of global relevance: economic development, the Internet, biotechnology, urbanism and international migration. More than 3000 delegates are expected to gather from 24-26 October 2011 at the Taipei International Convention Center (TICC).

The Congress theme - Design at the Edges - was selected to highlight the edges between design practice and other fields having a stake in design; the blurring of the boundaries between the design disciplines, as well as their unique attributes; and 'cutting edge' work 
and ideas – thinking that pushes the boundaries of all disciplines.

Exceptional savings for a limited time

A 60% discounted rate of TWD $8600 TWD (approx. USD $295 / EUR €220) is being offered until 31 March 2011. Limited tickets are available on a first come, first served basis for students at TWD $6500 (approx. USD $225/ EUR €165). Early bird registration includes a three day Congress Pass, lunch, Congress kit and admission to the Welcome Party, Culture Night and Taipei Night social events. Detailed information on registration, including preferred hotel rates and travel partners, is available online.

"We are proud that the IDA Partners will come together in what will surely be a landmark event for the international design community," says Dr. Mark Breitenberg, Icsid President and Chair of the Programme Committee. "Through this unique programming developed with our host organiser, Taiwan Design Center, we aim to create a dialogue that will demonstrate design's potential to improve quality of life throughout the world."

A focus on interdisciplinary discussion

Five keynote addresses by invited international experts will introduce leading-edge thinking on the topic areas over the course of three mornings. Each address will be responded to by a panel of designers representing the disciplines of industrial, communications and interior architecture/design to promote the value of design and explore design-led approaches as an enabler of innovation in sectors of global relevance. Keynote and panelist announcements will be forthcoming.

"The IDA Congress is a key platform for global advocacy that realises our vision of the design community working together for a world that is balanced, inclusive and sustainable," says Russell Kennedy, Icograda President and Programme Committee member.

"The first of its kind, this Congress will be a truly interdisciplinary and cross-disciplinary undertaking; maintaining relevance to each of the IDA partner disciplines whilst encouraging and initiating ideas that take us into the 21st century," concludes Shashi Caan, IFI President and Programme Committee member.

Afternoon parallel sessions offer an in depth exploration of the Congress theme – including interactive design salons, regional reports, professional practice sessions, opportunities for exchange between young designers and an academic track of refereed papers, concluding 
with an education symposium. 'Design Explorations' offers guided tours of Taipei and the exhibitions of the 2011 Taipei International Design Expo, a parallel Congress event organised by Taiwan Design Center.

Three social events will showcase key Taipei cultural attractions, including the National Palace Museum the Expo Dome and the National Chiang Kai-shek Cultural Center. Pre-Congress events include a Young Designers' Workshop series for Taiwanese and international design students, hosted and organised by TDC and the Government of Taiwan as parallel event.

Congress brings Taiwanese design sector together

Taipei was ratified in 2007 as the IDA Congress host city after an international competitive bid process. The Taiwan Design Center (TDC) leads the Congress organisation, in partnership with the Ministry of Economic Affairs and Taipei City Government. Established in 2003, the Taiwan Design Center is as an integrated platform to promote international design exchange, help enterprise build their own brand, and tell the world that the era of "Designed in Taiwan" has come. Members from seven major design organisations and associations representing industrial design, interior design, communication design and design promotion have come together to form the Taiwan Design Alliance and actively support the Congress organisation as a platform to advance Taiwanese design in a global context.

Visit the Congress website for further details: www.2011idacongress.com



For more information, please contact:

International Council of Societies of Industrial Design (Icsid)
Mr. Rafael Mayor-Mora
Communications Manager
T: +1 514 448 4949 x 223
E:

International Council of Graphic Design Associations (Icograda)
Mr. Fareed Ramezani
Project Manager – Event Production
T: +1 514 448 4949 x 222
E:

International Federation of Interior Architects/Designers (IFI)
Ms. Deirdre Gould
Secretary General
T: +1 514 286 0122
E:

About the IDA Congress

The IDA Congress is the primary event for dialogue between designers and non-design stakeholders in a summit format. The 2011 IDA Congress marks the alliance's inaugural event since its establishment in 2005. Taipei was selected as the host city after an international competitive bid process. www.2011idacongress.com

About the International Design Alliance (IDA)

Established in 2005, by founding partners Icsid and Icograda, the International Design Alliance (IDA) is a strategic venture between the international organisations representing design. The IDA serves as the collective voice for all disciplines, advocating the mutual interest of all design professions. In 2008, the IDA welcomed IFI to the alliance as the 
third partner.

About the IDA Partners

Icsid – The International Council of Societies of Industrial Design (Icsid) is a non-profit organisation that protects and promotes the interests of the profession of industrial design. Founded in 1957, Icsid serves as a unified voice of over 50 nations through which members can express their views and be heard on an international platform. Since its inception, Icsid has continued to develop its wide-reaching network of students and professionals devoted to the recognition, success and growth of the industrial design community. Together, professional associations, promotional societies, educational institutions, government bodies and corporations create a comprehensive and diverse system on the forefront of industrial design education and progress. www.icsid.org

Icograda – The International Council of Graphic Design Associations (Icograda) is the world body for professional communication design. Founded in 1963, it is a voluntary assembly of organisations concerned with graphic design, visual communication, design management, promotion, education, research and journalism. Icograda promotes communication designers' vital role in society and commerce and unifies the voices of graphic designers and visual communicators worldwide. The vision, mission and core values of the Council are collectively embodied in the statement 'leading creatively' and manifested through our Members' diverse activities to use design as a medium for progressive change. www.icograda.org 

IFI – The International Federation of Interior Architects/Designers (IFI) is the global voice and authority for professional interior architects/designers. As the sole international federating body for interior architecture/design organisations, IFI acts as a global forum for the exchange and development of knowledge and experience, in worldwide education, research and practice.  IFI works to connect the international community of interior architecture/design in order to further the impact, influence and application of the design of interiors, promote global social responsibility, and raise the status of the profession worldwide. Founded in 1963 as a not-for-profit, limited liability Company to expand the international network of professional interior architects/ designers, IFI now includes member associations, institutions and schools in every continent, collectively representing practising interior architects/designers worldwide. www.ifiworld.org