Aiap and ADI launch International Design Contest Less Waste More Rights

28 June 2010
Terni (Italy) - Aiap, in partnership with ADI, launches the International Design Contest Less Waste More Rights, promoted by Utilità Manifesta/Design for Social to support the ethical development of visual communication and product design.
Terni (Italy) - Aiap / Italian Association for Visual Communication Design, in partnership with ADI / Association for Industrial Design / Umbria Delegation, launches the International Design Contest Less Waste More Rights, promoted by Utilità Manifesta/Design for Social to support the ethical development of visual communication and product design.

In compliance with 2010 being the European Year for Combating Poverty and Social Exclusion, the design contest is aimed at promoting graphic design and industrial design projects compatible with the claim "Less Waste More Rights", to encourage sustainable wealth for the planet.

Graphic designers, industrial designers and undergraduate and graduate students in graphic design and industrial design are called upon to design a poster or an object that produces real change and improves existing respect for fundamental rights.

Categories

1) Graphic design
Battle against poverty and social marginalisation
Design a 35x50 cm poster

Think about:
Sustainable rules and models of consumption at work;
Behaviours supporting poverty;
Behaviours supporting the socially marginalised;
What reusing and recycling mean.

2) Industrial design
Think about an object perceived as culturally-sensitive to the concept:
Less Waste More Rights and plan it now!

Selection of winners

A preliminary National Jury and a Contest International Jury, whose members are graphic designers, industrial designers and communication professionals, will select ten projects for each category to be published in the Contest catalogue 2010.

The name of the prize winner will be published on the contest site within the month of November 2010.

For full details download the competition rules (PDF - 88KB), or visit: www.utilitamanifesta.it

Deadline for submissions: 15 September 2010



For more information, please contact:

Utilità Manifesta/design for social
Associazione di Promozione Sociale
T: +39 0744 281950
F: +39 0744 226547
W: www.utilitamanifesta.it

About Utilità Manifesta

From an original idea of Francesco Maria Giuli, a graphic designer from Molly&Partners, Terni/Umbria/Italy, in 2004 the project Utilità Manifesta/Design for Socially Useful Communication was launched. In accordance with ethics and Universal Rights, Utilità Manifesta plans actions of social design focusing on important topics of daily life: responsibility and solidarity, autonomy, children's rights, immigration, human rights, the planet and the environment.

Under the patronage of Aiap / Associazione Italiana Progettazione per la Comunicazione Visiva, the team of designers presents itself as a non-profit, cultural association operating in the socially useful communication field.

With its headquarters in Terni, Umbria, the designers of Utilità Manifesta use graphic design as an awareness-raising path addressing public opinion (schools, universities, institutions, groups) and values to be promoted and preserved tending towards social development communication wherever there may be suppression and denial of rights. Moreover, social design workshops are provided in collaboration with entities and institutions, along with seminars held in schools and universities while publicly useful campaigns are planned within the national territory. www.utilitamanifesta.it