Architecture Museum of Ljubljana hosts Visual Communications Theory lecture series 'On Information Design 2009/2010'

11 November 2009
Ljubljana (Slovenia) - During 2009 and 2010, the Architecture Museum of Ljubljana is hosting a series of six lectures entitled 'On Information Design 2009/2010,' with an opening lecture by Yuri Engelhardt on 16 November called 'Information visualisation: From educational posters to animated and interactive graphics.'
Ljubljana (Slovenia) -  During 2009 and 2010, the Architecture Museum of Ljubljana, organiser of the bio. design award, is hosting a series of six lectures entitled 'On Information Design 2009/2010'.

On 16 November at 19:00, the opening lecture by Yuri Engelhardt will be on the topic of 'Information visualisation: From educational posters to animated and interactive graphics'. Other presenters include Rob Waller (Great Britain) and Karel van der Waarde (Belgium).

The lecture series, prepared in collaboration with Petra Černe Oven and Pekinpah Association, will present an extremely important area of design – information design – to the Slovene public. Information design translates complex, unorganised and unstructured data into useful and understandable information; it places greater emphasis on readability, clarity and final applicability of documents. The information design will be presented by six internationally renowned experts, who will speak about the selection, visualisation, interpretation and communication of data.

Information design is one of the broadest areas of visual communication that every member of our society encounters on every step and every day: in public transport (traffic signs, schedules, maps, pictograms), public urban spaces (directional systems in airports, hospitals, museums, hotels, etc.), healthcare, medicine and pharmaceutical industry (medicine packaging, expert medical and didactic tools), information technologies (the internet, displays on products), telecommunication technologies and media (telephones, newspapers, television), education and science (educational publications, presentations and explanations of complex scientific topics) and in many other areas.

In Slovenia, information design is a deficient and largely undeveloped branch of visual communications. Because of the specifics and undefined character of these projects, Slovene designers often do not have a possibility to take part in these activities, whereas on the other hand clients often do not know the advantages of the incorporation of creative industries that could lead to better results.

Therefore the lectures have been planned based on very rational decisions and reasons. Information design translates complex, unorganised and unstructured data into useful and understandable information; it places greater emphasis on readability, clarity and final applicability of documents. Clarity and unambiguous message of information is extremely important in today's ever more complex society that overflows with various data.

Unlike in many other areas of visual communications, what is of key importance in the process of information design is interdisciplinary blending of experiences and knowledge from the areas of graphic design, psychology, applied linguistics, architecture, information technologies, writing, editing and many other areas. For this reason invitations to the lectures will not be sent only to designers, but also to other experts whose participation is urgently needed for successful solutions in information design. Lectures will not be only educational, but will also be an opportunity to bring together different experts and areas of expertise that should collaborate in information design. For this purpose both experts from different areas and representatives of various companies and state institutions will be regularly invited to the lectures.

After the end of the lecture series, an expert monograph with an accompanying study and contributions by the lecturers will be published.

The concept of lectures: Dr. Petra Černe Oven
Organisation of lectures: Cvetka Požar, Tanja Vergles, Barbara Predan
Marketing: Anja Zorko, Pika Leban

For more details, visit: www.aml.si



For more information, please contact:

Cvetka Požar
Arhitekturni muzej Ljubljana
Pot na Fužine 2
Ljubljana
T: 01 540 97 98, 01 540 03 46
F: 01 540 03 44
E: